Directed by: Josh Ruben
Starring: Olivia Holt, Mason Gooding, Jordana Brewster, Devon Sawa, Yoson An
Heart Eyes begins with a tinge of satire and shock as a newly engaged couple is gruesomely murdered by the masked "Heart Eyes" killer, who has done this nationwide over the years to many couple on Valentine's Day. You can see what the mask looks like, and now it seems the Heart Eyes serial murderer has taken up residence in Seattle. We meet Ally (Holt), who has a winning smile and is a total cutie. She is a marketing executive whose last ad campaign flopped and now needs a better one in order to keep her job. A new hotshot named Jay (Gooding) comes on the scene, and despite her attraction to him, Ally feels her job threatened.
Jay calls for a truce and a strictly professional dinner on Valentine's Day. Ally is still trying to get over the boyfriend who dumped her and, after running into him and his new girlfriend outside the restaurant, kisses Jay to make the boyfriend jealous. This is witnessed by the Heart Eyes killer and Ally and Jay become his (or her) targets. The Heart Eyes killer creatively offs his victims in brutal fashion, and it is at this point when Heart Eyes simply becomes another slasher film with jump scares and kills that grow more bloody and violent.
Those who go to see Heart Eyes for this reason will be satisfied. Other than discovering the identity of the killer and why he or she committed the killings, Heart Eyes isn't built for suspense but slaughter. It's wearying watching the filmmakers up the ante on the gore, wasting two appealing leads in the name of gory slashing.
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